Dell Supply Chain Management - 3057 Words

Research Publication Date: 12 November 2010 ID Number: G00208603 Case Study for Supply Chain Leaders: Dell s Transformative Journey Through Supply Chain Segmentation Matthew Davis Faced with ever-changing customer needs, product commoditization, unique global requirements and new, low-cost competitors, Dell embarked on a three-year journey to segment its supply chain response capabilities. The company designed its supply chains based on a mix of cost optimization, delivery speed and product choices that customers value, while aligning internally across all functions to execute against this vision. Key Findings Dell s market and business strategies changed, requiring the company to move from a single supply chain to a customer†¦show more content†¦But demand for commoditized products, changes in customer channel preferences, emerging market growth, component cost declines, a more capable supply base and globalization have challenged the singular supply chain. In this case study, Gartner examines Dell s period of transformative change as it segmented customer requirements to create a portfolio of supply chain capabilities that provided multiple offerings focused on cost efficiency, speed to customers, choice of features and personalization and/or services. We follow the journey from the perspective of key leaders within Dell s supply chain transformation: Annette Clayton, VP of global operations and supply chain; Jennifer Loveland, disruptive strategy senior manager; Perry Noakes, director of global business excellence and lean; and Bruce Raven, global supply chain optimization seni or manager. CASE STUDY Introduction Dell responded to changes in the market by determining how different segments of customers derive value from its products and services. The company s analytics showed customer demand had become quite complex. The B2B market demands predictability, speed, customization, services and precision delivery. Consumers want multiple channel options, the ability to personalize for niche products, low-price options and devices that deliver content. This complexity will only increase as content and virtualization begin to drive the market. To addressShow MoreRelatedSupply Chain Management Of Dell1202 Words   |  5 Pages Introduction Supply chain management is essential process for every business organization to make a good relationship among suppliers who provide resources to business organizations according to their requirements. Here in this report we will discuss about production strategy and contracts for supply chain for Dell. Dell is a well-known company and serving its customers with its services and products worldwide. It will be better to discuss about supply chain management of this company. BesidesRead MoreDell Supply Chain Management5373 Words   |  22 PagesTable of Contents 1. Introduction 1 2. Literature Review 1 3. Supply Chain Management 6 4. Components of Supply Chain Management 7 5. Business Process Integration 8 6. Dell Computers 12 7. Dell’s value chain 13 8. Dell’s Supply Chain Management 14 9. Significance and Advantages of supply chain management 17 10. Cost effective and consumer friendly SCM of Dell 20 11. Conclusion and recommendation 21 12. References†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦..22 1. Introduction CompaniesRead More Dell Computer Supply Chain Management Essay7134 Words   |  29 PagesDell Computer Supply Chain Management Table of Contents Executive Summarynbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp; 3 Focus of the Proposalnbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;Read MoreA Case Study of Dell Supply Chain Management4601 Words   |  19 Pagesstudy of Dell supply chain management Liu Xingrui 920514-7482 tml10xlu@student.hig.se Xiao Ziye 920801-6619 tml10zxo@student.hig.se Peng Yunyi 930204-9128 tml10ypg@student.hig.se Liu Siqi 921026-9628 tml10slu@student.hig.se Date Summary Dell’s supply chain is typical paragon among the computer manufacturing industry. The advantage of supply chain lead to a rather strong marketing performance for dell than it ever had been. This paper takes an overview of Dell’s supply chain and strategiesRead MoreIntroduction to Supply Chain Management System: Dell Computer Corporation1451 Words   |  6 PagesIntroduction to Supply Chain Management (SCM) System Supply chain management (SCM) is the combination of activities which help a company to improve the methods to make a product or service and deliver it to customers. (Larson, 2004) SCM encompasses the planning and management of all activities involved in sourcing, procurement, conversion, and logistics management activities. More importantly, it includes coordination and collaboration with other people who are associated with the business likeRead MoreDell s Supply Chain Management3272 Words   |  14 PagesSUMMARY Dell is the company that is well known for its unique and innovative supply chain and was responsible for setting trend for the way the PC could be sold at the cheaper rate. It was ranked 2nd on the list of the biggest computer distributors. The benchmark of their successful company was because of their unique Supply Chain Management. Dell marked its uniqueness in the supply chain industry by the launch of the ‘Built – to – order’ and ‘Direct Sale Strategies’. Supply chain management playsRead MoreDell: Supply Chain Management and Electronic Commerce Essay1415 Words   |  6 Pages Introduction: Dell, one of the largest technological corporations in the world, sells personal computers, software, computer peripherals and other digital products among the world. According to the Fortune 500 list, Dell is currently listed as number 51. Dell is well known for its customer-oriented services such as supply chain management and electronic commerce. More specifically, the supply chain management (SCM) used by Dell allows customers to build their own PC online and successfully satisfiesRead MoreHow Does Dell Manage Inventory Within Its Supply Chain? Essay1445 Words   |  6 PagesHow does Dell manage inventory within its supply chain? Supply chain consist of the series of activities that controls the flow of materials and information through operations to the end-user (Greasley 2013). There is also a people element to the supply chain – customers and employees (Elliott 2016). As materials are an integral part of the supply chain, inventory management is part of the supply chain management. Inventory management can be defined as the process of efficiently overseeing the constantRead MoreSuppliers And Supply Chain Management1580 Words   |  7 PagesASSIGNMENT #1:Suppliers and Supply chain management Submitted by Vishnu Gandhamaneni Student Id: 30129773 LECTURER TUTOR: Mr. Gopi Krishna Akella â€Æ' Table of content 1.Abstract 3 2.Introduction 3 3.Basic principles of SCM 4 4.Advantages of SCM 4 5.Problems on SCM 5 6.Solutions of SCM 5 7.Case study description 6 8.Conclusion 8 9.References 9â€Æ' A Complete Study of Suppliers and Supply Chain Management in E-Commerce Vishnu GandhamaneniRead MoreDell Value Chain1717 Words   |  7 PagesVALUE ADDED CHAIN IN DELL SUBMITTED BY: SIDDHARTHA DAS ROLL NO: 32 BATCH: PGDM (FM) 2010-12 SUBJECT: Project and Infrastructure Management: Financing, Implementation and Control Table of Contents Sl.No. | Description | Page No. | 1 | VALUE CHAIN ANALYSIS | 3 | 2 | VALUE CHAIN IN DELL | 4 | 3 | DIRECT SELLING STRATEGY OF DELL | 5 | 4 | COMPONENTS OF DIRECT SELLING STRATEGY | 6 | 5 | ADVANTAGES OF VALUE CHAIN OF DELL | 8 | 5.1 | CONCLUSION | 9 | CHAPTER-1 What is Value